I’m probably a little late for the agile marketing train. It’s only in the past few weeks that I’ve been reading everything I can about the concept, and I've been working to integrate some of the ideas I’ve discovered into our existing daily practices at my company, Mack Web Solutions; I can already see that it is going to be a very powerful approach for us. Agile has been such a huge part of my last few weeks that I'd like to share my newfound appreciation and takeaways, and hopefully you'll fall just as hard as I did for this wonderful practice.

In an attempt to provide future awesomeness, the Help Team has combined super powers to introduce a new series of informational webinars. Starting next week, we will be launching our Wednesday Webinar series!

A transition is in effect. The web is maturing and like any form of media that has gone before it that can mean only one thing: That content is now at the epicentre of audience creation once again.

If you've spent any amount of time reading up on content creation, you've most likely seen a post or two with a similar title to this one. In my experience, these articles are typically littered with buzz-phrases such as "have a call to action" or "write compelling content" and consist of 30+ overlapping ways to do either of those things. While asking your readers to comment and creating comment-worthy content are certainly important concepts to understand, I'm going to assume you're already on-board and looking for something a bit more actionable.
Why are comments important?

Whiteboard presentations are a great way to easily communicate advanced ideas and engage your audience. Sure kid, but what isn’t so great is lighting for whiteboard presentations. No bulls-eyeing womp rats here. In fact, sometimes filming a presentation on a whiteboard can be like listening to a self-entitled princess micromanaging your ship. Needless to say, we get a lot of people writing in and asking about our WBF gear, so here it is!