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Program RACE 2014

  • Hall 1
  • Hall 2
  • Oleg Mamedov
    Moderator
    Section "Affiliat marketing: market review (trends, technology, prospects, international experience)
    Sergey Boguslavskiy
    ActionAds
    10:30
    CPA asan auction: fromdisplay to action
    Alexandr Savchenkov
    CityAds Media
    10:50
    Affiliate marketing in Russia and in the Western world. Modern set of tools for increasing channels conversion and online profit.
    Oleg Reshetnikov
    cpamobi.ru
    11:20
    Prospects for mobile advertising market RF
    Garkynov Mikhail
    Audiomania
    11:40
    Tag Management - technology trackers and pixels on the advertiser's site
    Maik Metzen
    AKM3 GmbH
    12:00
    “Content Marketing for Affiliates – be a brand in your niche”
    Dmitry Danilenko
    Yandex.Money
    12:30
    "Effective use of OMNI channel for example, cross-marketing when dealing with payment systems"
    13:00
    roundtable
    Alex Therehov
    Moderator
    "CPA/CPC/CPL/etc" section
    Elena Burdyugova
    GC «Element Group»,
    14:00
    Productivity in affiliate marketing - Myths and Realities.
    Olga Shokalo
    admitad GmbH
    14:30
    Data exchange to attract targeted traffic
    Ilya Makarov
    Alytics
    15:00
    How to conduct contextual advertising on the basis of CPA model
    Forex section
    Raundtable discussion
    Moderator
    15:30

    participants: Alexander Bachmann, Elena Burdyugova, Olga Shokalo, Ilya Makarov, Ekaterina Shinkevich,  Sergey Sukhov. Moderator: Alexey Therehov

    Valeriy Kovalenko
    FxMarket.Pro
    16:00
    Optional analysis basics for sales at Forex
    Alexandr Melkumyants
    AForex
    16:30
    Your own turnkey business on the most liquid market in the world
    Raman Maladziashyn
    VSAtrader.ru
    17:00
    Why Forex affiliate programs will never die"
    Startcev Ivan
    EXNESS
    17:30
    Forex affiliate program as a profitable online business
  • Dmitriy Shahov
    Moderator
    SЕО section
    Dmitriy Shahov
    Remarka
    10:30
    Creating a cluster of websites to reduce cost of client acquisition.
    Evgeniy Kostin
    SeoPult
    11:00
    SEO for major websites
    Voronova Sofia
    Garin-Studio
    11:30
    Promotion of websitesforforeign audiencesinresource-limited settings
    Konstantin Leonovich
    Sape.ru
    12:00
    "Smart retargeting"
    Elena Potolicyna
    Smart Media
    12:30
    Increasing conversion through search: landing pages, triggers and other baits
    13:00
    roundtable
    Dmitriy Zhohov
    Moderator
    "Search engine marketing" (SEM) section
    Jan-Willem Bobbink
    Acronym Media
    14:30
    The Future of Search
    Aleksey Danilin
    Netpeak
    15:00
    Web Analytics Resulting in Actions
    Аnton Ivanov
    Optimism.ru
    15:00
    SEO - three letters everybody is sick and tired of
    Vladimir Davydov
    Completo
    15:30
    Why nobody else in Russia managed to do that and what do we have to do?
    Ivan Kostrov
    MobiAds
    16:00
    SMART mobile: Making mobile promotion an effective process
    16:30
    roundtable

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