How to launch native advertising accurately and get leads? Workshop by Kirill Balakhtin, native advertising evangelist, at RACE 2017

How to avoid mistakes when launching native advertising and how to obtain leads, adjusting a campaign using the self-service pattern? Kirill Balakhtin, a native advertising evangelist, will reveal this issue at RACE 2017. He will conduct a workshop within the Advertisers section on October 4.

Kirill Balakhtin’s workshop topic: How to automate native advertising buying.

He will show the new product, allowing to adjust an efficient advertising campaign using the self-service pattern. Based on 8-year experience in advertising, Kirill will explain how to create proper headlines and describe the most common mistakes when launching a native advertising campaign.

Starting his career at WIDELIVE production center, Kirill Balakhtin was a head of the Client Relations Department at Studio 38 and then held a position of a digital director at Multimedia Holding managing company. There he worked with major Russian and foreign corporations. Currently, Kirill is a business development director at Buzzoola that has created a market place for native advertising placement. He is a permanent speaker at major advertising and marketing conferences in the CIS countries.

Attend RACE 2017 in order to talk to the native advertising expert.